Explosion of the wine market bio
The German ecological boom came to the wine market. The demand for organic wine in our neighbour is in full blast. Local production can no longer follow local demand. It is in this situation that other European countries like Italy and Spain have positioned their wines. Analysis of the situation with this article blog Vin Spirit IE specializes in the wine sector.
Spain is the producers who seem to succeed most notably with bios wines from regions such as La Mancha, Levante, Rioja and Penedés. We can highlight the brand Camino (wine of the Castilla La Mancha), which has experienced an increase of 20% in the sales of organic wine reaching 260000 bottles sold in Germany.
What is ironic is that Italy and France have areas of the culture of organic wine above Spain. The latter account 1.4% of its vineyard in organic wine tandit that Italy is at 2.9% and France at 2.1%. The two German companies for the distribution of organic wine and Peter Riegel VivoLoVin confirmed in recent statements that the Spanish organic wine is the one that sells best.
Organic wines french in Germany
Analyzing the main cause now, since our point of view, the relative failure of bio french wines in Germany. The main problem was one of perception. This is often the case in international markets.
Labels bio German and french based on the same principles it means that a product may be considered bio when it was produced without additions of non-natural products can be as chemical fertilizers or pesticides. But the perception of organic wines radicalment change from one country to another.
For french, the consumption of products bios is important because they are better for health over their non-organic. For Germans, the consumption of products bios is important because it is a symbol of their compromise to the environment, thus consuming products bios I protects the environment
The problem with this gap in the perception of what it means an organic product is fundamental to the positioning of french wines on the market allemant as well as for marketing campaigns that serve to reinforce this position.
The German ecological boom came to the wine market. The demand for organic wine in our neighbour is in full blast. Local production can no longer follow local demand. It is in this situation that other European countries like Italy and Spain have positioned their wines. Analysis of the situation with this article blog Vin Spirit IE specializes in the wine sector.
Spain is the producers who seem to succeed most notably with bios wines from regions such as La Mancha, Levante, Rioja and Penedés. We can highlight the brand Camino (wine of the Castilla La Mancha), which has experienced an increase of 20% in the sales of organic wine reaching 260000 bottles sold in Germany.
What is ironic is that Italy and France have areas of the culture of organic wine above Spain. The latter account 1.4% of its vineyard in organic wine tandit that Italy is at 2.9% and France at 2.1%. The two German companies for the distribution of organic wine and Peter Riegel VivoLoVin confirmed in recent statements that the Spanish organic wine is the one that sells best.
Organic wines french in Germany
Analyzing the main cause now, since our point of view, the relative failure of bio french wines in Germany. The main problem was one of perception. This is often the case in international markets.
Labels bio German and french based on the same principles it means that a product may be considered bio when it was produced without additions of non-natural products can be as chemical fertilizers or pesticides. But the perception of organic wines radicalment change from one country to another.
For french, the consumption of products bios is important because they are better for health over their non-organic. For Germans, the consumption of products bios is important because it is a symbol of their compromise to the environment, thus consuming products bios I protects the environment
The problem with this gap in the perception of what it means an organic product is fundamental to the positioning of french wines on the market allemant as well as for marketing campaigns that serve to reinforce this position.
posted by news of france at
7:57 AM
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